MeasureCamp Amsterdam session board:
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We will help Regenboog groep setting KPI's and goals as a starting point for optimization
At 11.00 - 11.30 in Regenboog room.
Yours business has lots of customer data across all siloes and systems. But are you struggling to control this data effectively an make it actionable?
At 11.00 - 11.30 in Adobe room.
At 11.00 - 11.30 in Klipfolio room.
At 11.00 - 11.30 in Webtrekk room.
At 11.00 - 11.30 in SQIQ room.
We will help De Regenboog write out the most important customer journeys for analysis
At 11.35 - 12.05 in Regenboog room.
Lots of ideas to throw at you
At 11.35 - 12.05 in Adobe room.
Will we ever solve it?
At 11.35 - 12.05 in Snowplow room.
How to extract unsampled datasets with > 10.000 rows using GA. Take script home
At 11.35 - 12.05 in Klipfolio room.
At 11.35 - 12.05 in Webtrekk room.
At 11.35 - 12.05 in SQIQ room.
Based on KPI's and customer journeys we will define the data we will need to collect with GTM
At 12.10 - 12.40 in Regenboog room.
Demo + open discussion
At 12.10 - 12.40 in Snowplow room.
How Annalect Finland is using machine learning in a model. Is triditional web analystics dying?
At 12.10 - 12.40 in Klipfolio room.
Discussion: what is it, how difficult is it to set it up
At 12.10 - 12.40 in SQIQ room.
Yes, it's free
We will define the requirements for the GA account configuration
At 13.40 - 14.10 in Regenboog room.
How to abuse GTM to track everything
At 13.40 - 14.10 in Adobe room.
At 13.40 - 14.10 in Snowplow room.
Channel attribution using a data driven model (Markov Chain)
At 13.40 - 14.10 in Klipfolio room.
A question comes. You need answers. You start with...
At 13.40 - 14.10 in Webtrekk room.
How to define useful dashboards and alerts for De Regenboog
At 14.15 - 14.45 in Regenboog room.
3 cases on using custom dimensions, custom metrics & calculated metrics in GA
At 14.15 - 14.45 in Snowplow room.
Discussion on how to structure projects when 6+ months of ongoing support. Should be applicable to client side roles as well
At 14.15 - 14.45 in Klipfolio room.
At 14.15 - 14.45 in Adobe room.
We have a 10k budget to spend each month. How do we use Adwords to maximize results for De Regenboog
At 14.50 - 15.20 in Regenboog room.
Learn all about using Google Optimize from the examples and issues of The Next Web
At 14.50 - 15.20 in Adobe room.
Learning practical skills is always a good idea. Learning to code is one of the best ideas.
At 14.50 - 15.20 in Webtrekk room.
At 14.50 - 15.20 in Snowplow room.
At 14.50 - 15.20 in SQIQ room.
We will find the most effective ways to optimize the website for SEO
At 15.45 - 16.15 in Regenboog room.
A discussion of the diverse types of value one can get from dashboards. Examples from Klipfolio and from the audiance.
At 15.45 - 16.15 in Adobe room.
What questions to ask to better understand the business case
At 15.45 - 16.15 in Webtrekk room.
At 15.45 - 16.15 in SQIQ room.
processes, tooling, data intergration
At 15.45 - 16.15 in Klipfolio room.
Since march 2016, we have no web analyst anymore. Why?
At 16.20 - 16.50 in Webtrekk room.
Share your measure headaches with beer!!
At 16.20 - 16.50 in Adobe room.
At 16.20 - 16.50 in Snowplow room.
Just follow us.