Snowplow empowers every organisation to unlock the true value of its customer behavioral data by improving data quality, governance, and utilisation in their cloud data warehouse to fuel next-gen AI, analytics, and marketing. Companies like Burberry, Strava, and Auto Trader use the Snowplow Behavioral Data Platform to manage and activate first-party data so they can more accurately predict customer behaviors, deliver personalised and differentiated customer experiences, and detect fraudulent activities in real time. Thousands of companies rely on Snowplow worldwide. Learn more at snowplow.io.
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